Sales Success Symphony: Mastering She Profit Skills for Five-Figure Paychecks!

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Hello, hello.

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Welcome to the She Needs Grip podcast.

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I'm your host, Sam Varner, and I am really

excited today to give you just a little

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peek in to Profit School.

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We are going to be listening to this

episode on February 27th, and Profit

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School opens February 28th.

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If you're listening to this, we're talking

: 2024

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So you are a business owner.

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who is sick and tired of having slow sales

cycles is really wanting to master their

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money in their business and truly create a

business that supports their lifestyle.

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This is Profit School.

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I've created the best group program for

you to get in, master these skills and be

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able to create five -figure paychecks

starting right away.

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So,

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This episode today, we're going to talk a

little bit about why being the salesperson

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in your business is absolutely critical

and why it is such a huge component of

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profit school.

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So here we go.

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Here we go.

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Okay.

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It's Friday afternoon.

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No, it's not.

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It's Friday morning.

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Sorry.

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I'm fast forwarding my life.

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And I really want you to deeply, deeply

embrace the role of being a salesperson in

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your business.

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And I know.

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You might be saying to yourself, I don't

want to sell things.

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I don't want to be sleazy salesperson.

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I don't want to push people to do things

they don't want to do.

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And I want to first and foremost, come to

you and say, if that's your thought, I

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understand.

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And you're not alone.

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I hear you.

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I hear this from business owners

constantly.

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Not being comfortable selling is something

that happens all the time.

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And honestly, if you're going to make one

shift in your business,

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This entire year, leaning into and

developing your sales skills is the thing

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that will make the greatest difference.

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It will, without a doubt, increase your

confidence, right?

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Give you that kind of superhero feeling

when you walk in a room and you're about

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to talk about your business.

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It will allow you to speak with confidence

and clarity around what you offer and who

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it's for and exactly why it is the

absolute fix that somebody has been

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seeking.

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Right?

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It doesn't matter if you're selling a

product online or you're selling a product

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in a bricks and mortar business or you're

a service -based business owner.

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Either way, it is a hundred percent

available to you.

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Right?

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You need to be able to sell with

confidence.

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And if this is a struggle, you need to

lean in.

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Instead of considering things like...

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I hear business owners say sometimes, I'm

just going to outsource.

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I'm going to get a salesperson.

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I'm going to push back real hard on that.

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And I'm going to say to you, you don't get

to have a salesperson until you are

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capable of training them in the way that

you know, sales works for your business.

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So is there no place for a salesperson in

a business?

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Absolutely not.

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There's a place for it, but not yet.

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If you haven't mastered the way that you

want to engage with clients and the way

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that you want to sell your service or your

product, you cannot possibly outsource

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this.

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We as business owners sometimes make the

mistake of delegating tasks because we

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don't know how to fix them to somebody

that we think can.

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But as the CEO of your business, you have

to stand large and in charge of making the

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decisions and then training people within

your structure, okay?

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So maybe you're asking, how do I get

better at sales, Sam?

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What exactly do I need to start doing?

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in order to increase my sales, right?

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My closing ratio.

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First and foremost, and you guys hear this

from me a lot, is you need to know where

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you are right now.

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How many conversations do you have each

and every week or every month about your

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business and offering your services?

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And how many of those do you close?

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I want you to know what those numbers are

because we can only see growth if we

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actually see what those numbers are

changing from week in, week out.

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So first, do the math.

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Yep, it always comes back to the math.

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I want you to figure out exactly what your

closing ratio is right now.

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The second thing that you can start doing

right away is that you can start assessing

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and evaluating each and every sales

conversation that you have after you're

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finished.

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Where did you fall short?

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Where did you feel awkward?

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Where did it feel not smooth, right?

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How...

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Did you not know how to answer a question

that a client came up with?

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Were you confident when you were talking

about your pricing?

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All of those things are really important

to be evaluating.

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How did you feel on the call?

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Did you get yourself pumped up before you

get in there?

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I was speaking this week at, no, sorry,

last week at the Chamber of Commerce, and

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I was talking about the requirement that

we need to pump ourselves up in our

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business.

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This can be the same of like,

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Oftentimes, right, for me to convince

myself to work out.

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So I'm just gonna wait a little minute

while this printer stops making this

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noise.

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Okay, so I sometimes have to pump, hold on

one second.

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Sorry, my printer was trying to clean

itself.

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Not while we're podcasting, please.

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So, I sometimes have to pump myself up to

work out.

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I know that I feel amazing after the fact,

but I know that the dread and anticipation

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of having to get up and put on clothes and

find shoes and do the things feels super

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hard, right?

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If sales feels like that for you, then you

need to come up with a routine that will

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get you in the mood, right?

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We're going to...

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lean into the idea that we're going to

sell something today.

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We're going to talk about our business and

we're going to do it with enthusiasm and

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joy and energy.

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So for me, before I speak or before I

speak to somebody on the phone, I will

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move my body.

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Right?

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And I'm talking like dance party in the

office.

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I'm not talking going and doing a

marathon.

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Let's not be crazy.

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I will also put on music that puts and

elevates my frame of mind into exactly

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where I want it to be.

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Think of...

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athletes, right?

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You often will see them walking into the

stadium or walking into the gym with their

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headphones on and they're playing a

certain song.

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And it is a routine that they go through

each and every time to get them ready for

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what comes next.

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Think about that sales conversation as a

performance.

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Think about how you need to come to it in

your best self, right?

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That enthusiasm and energy,

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goes a long way to making you feel

confident when you're talking to potential

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clients.

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So we're gonna prepare, right?

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Then we're gonna evaluate.

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And then the last thing that I want you to

consider is we're gonna know what our

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sales ratios are and look to improve them.

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We are going to really evaluate after the

fact how the conversation went.

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And if there are any places where you need

a little bit of sanding, you're going to

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actually seek out that skill.

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that knowledge, that information so that

you can do better the next time.

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You're gonna go in prepared.

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You're gonna pump yourself up and get that

energy level extremely high and ready to

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go.

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And then last, you want to look at the

number of conversations you're having and

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evaluate whether those are enough

conversations to get you to your goal for

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the year or your goal for the month,

whichever way you wanna break it down.

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You have to talk to a certain number of

people in a business in order to create a

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certain number of clients.

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It's just that simple.

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Now, each industry and each business owner

is going to have a different number, but

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you need to be opening those

conversations.

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And so if day after day after day are

going by in your business and you're not

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having sales type conversations, you need

to, you need to find additional ways and

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support that will get you into the

position to increase those sales

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conversations.

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Okay, so now we know what we're going to

do.

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We know how we're going to lean in.

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We know the importance of this, right?

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Our goal is to build a business that

creates five -figure paychecks.

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Our goal is to build a business that is

the supporting cast for our lives.

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We are all business owners because we want

to achieve something far beyond where we

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are right now.

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So this can feel hard.

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It can feel awkward.

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It can feel difficult.

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and we're going to do it anyway.

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We're going to take that action.

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We're going to put ourselves out there and

we are going to sell more in: 2024

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So just to circle back, right?

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This is what I teach my clients.

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This is why I created She Profit School.

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I know how hard this is for entrepreneurs.

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I know how lonely it feels as a

solopreneur sitting there trying to figure

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out how the heck to even get this done,

how to motivate themselves.

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where to go to find the knowledge and the

training on increasing your sales skills.

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This is just one component of what I teach

in She Profit School.

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My goal is to get you to a five figure

paycheck.

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Your goal is to get you to a five figure

paycheck.

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I want you to get the heck off the fence

and lean in.

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You need to be in profit school.

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You have these goals and you're sitting

here and trying to DIY it with duct tape.

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spit trying to get it done, but you're not

quite there.

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I specialize in helping you get to a five

figure paycheck.

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So if that is something that you are

interested in, if you want to master your

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business finances, if you want to become

salesperson of the year in your business,

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if you want to really grow something that

creates not only wealth and income for

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your family now, but generationally,

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then I want you to lean into this.

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I want you to hear these words and know I

am speaking directly into your ear balls.

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You need to click on the show notes.

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I spend most of my time in Instagram, but

all of the links to my socials are there.

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And most importantly, the link to book a

call with me to find out if she profit

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school is exactly right for you right now

is in the show notes.

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So I'm going to encourage you whether you

are walking the dog or folding laundry,

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or going for a run, you need to go back to

the show notes.

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You need to lean in and figure out if I

can help you do the things that you're

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trying to do and I can get you there

faster than you can on your own, then it's

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absolutely worth it.

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Book that call with me and find out if She

Profit School is the fit for you.

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In just one little tidbit that I wanna

talk to you about before we go.

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Next week, you guys, this is the March 5th

episode I'm speaking of: 2024

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I am so excited to announce that we're

getting a facelift here at the podcast.

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Not only just a facelift, but a name

change too.

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So we're going to go from She Needs Grit

podcast to She Needs Profit podcast.

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Not a huge shift in terms of name, not a

huge shift in terms of content, but I tell

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you, I am leveling up this podcast.

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I am leaning into developing and

delivering for you guys the absolute best

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material week in, week out.

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to get you to your goals in your business.

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So please join me on March 5th.

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I cannot wait to launch the She Needs

Profit podcast with a facelift, with a new

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name, and I would love for you to please

rate and review this podcast.

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If you know other business owners out

there need to hear from me, they need a

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little bit of Sam in their ears as they're

going through their entrepreneurial

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journey, then it means so much to me to

get a rating.

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or a review from you, I can't tell you how

important it is for me, okay?

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So if you would please in this dawn of the

new launch, please, please do a five -star

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rating and a review in your podcast

player.

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I would be so grateful.

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And of course, as always, please share

this episode and any other episodes you

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find highly valuable with as many people

in your life as you know need it.

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As podcasters, we speak into a mic and we

think we're nailing it.

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We want to make sure that this information

is getting to the people that absolutely

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need it in the world.

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And you know, you've got friends right now

that you talk about business with and that

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are struggling with the same things you

are.

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I would love to know them as well.

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So check out the show notes and absolutely

catch us next week when we become She

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Needs Profit.

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Until then, go out, do these sales tasks,

you guys, and make more money.

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Love ya and talk to you soon.