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Chatting with Heather Moyse about Overcoming Challenges and Thriving in Life and Business

Published on: 10th January, 2024

In this episode of the She Needs Grit podcast, hosted by Sam Varner, we had the privilege of sitting down with Heather, a remarkable individual who boasts a four-time Olympian and two-time Olympic gold medalist in bobsledding, is a World Rugby Hall of Famer, and an international track cyclist. Heather's unconventional journey into professional sports began at the age of 27, growing up in Prince Edward Island with an academic background that considered sports extracurricular.

Despite starting her serious athletic training later than many, Heather's drive and determination propelled her to represent Canada in three different sports. During the conversation, Heather shared her philosophy on life and sports, emphasizing being fueled by challenges rather than the desire to win. This approach extends to her work with clients, where she helps them set goals based on values rather than external pressures.

Heather highlighted the importance of making value-based decisions and expressed gratitude for having parents who supported her interests without pressure. Her story underscores the power of self-belief and pursuing personal challenges, urging us to question self-limiting beliefs with a powerful query: "Are you sure?" This perspective encourages doubt in our doubts and opens up unexplored possibilities.

Apart from her athletic accomplishments, Heather holds a master's degree in occupational therapy, shaping her understanding of perspective and mindset in overcoming challenges. She discussed the need for rest and recovery in all aspects of life, emphasizing the benefits of taking a step back for a better perspective and more significant progress.

Heather also unveiled her exciting venture into hosting retreats, providing a space for individuals to disconnect from daily life noise and reconnect with personal desires and goals. These destination retreats promise unique cultural experiences, personal growth, and reflection opportunities.

As the conversation concluded, Heather shared her belief in living a fulfilling life over material success, emphasizing the importance of thriving in all facets of life. Listeners were directed to Heather's book, "Redefining Realistic," for insights into overcoming challenges and developing personal philosophies.

To connect with Heather, listeners can visit her website for speaking engagements, coaching, and details on her retreats. She is also active on social media, particularly Instagram and Facebook. As a special gift, Heather is offering a mini video series filled with bursts of inspiration and motivation.

This episode is a true treat, filled with valuable life lessons and strategies for personal and professional growth. Heather's story serves as a powerful reminder that it's never too late to pursue passions, and the journey itself can be as rewarding as the destination. Don't forget to go to Heather's website at https://www.heathermoyse.com/ to get her book and learn more. Check out her free mini video series at https://tr.ee/YNAsIOybAq. Thank you for tuning in, and until next time, keep embracing the grit that drives you forward.

Transcript
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Okay, everybody, this is your host, Sam Varner of the She Needs

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Grit podcast. And today I have a treat for

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you for a couple of reasons. First and

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foremost, I get to chat with another Canadian. So get

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ready for some Canadian discussion, people. We are definitely going

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to go there. But Heather, thank you so

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I am really, really pumped. Oh my gosh, you're welcome. I'm super stoked

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Okay, so I don't even know where to start. I'm like, all right, what do we

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want to talk about, Heather? Do we want to talk about, I want you

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to give everybody a little picture of,

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I'm trying to decide what part of your life we want to talk about first. Let's go

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with your athletic history. Do

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a little rundown of what kind of an athlete are you, Heather, because it's a

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Okay, well, what kind of an athlete am I? In terms of my credentials

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at the moment, I am a four-time Olympian,

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two-time Olympic gold medalist in bobsledding, but

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I'm also in the World Rugby Hall of Fame, and I also competed

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internationally in track cycling, but just for one

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winter to rehab an ankle injury, but that actually made it

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my third sport, representing Canada in my third sport. So

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that's kind of the height of where I've taken sports.

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That was a pretty good nutshell, actually. Yeah. You know, all

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that being said, I actually didn't start taking sports seriously and

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actually training for sports until I was 27. So the

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only reason, I mean, I played sports my whole life, but just for fun, I grew up in a

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very academic family where sport was always extracurricular to

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what I was going to do to earn a living. I also grew up in PEI in

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Prince Edward Island, the smallest Canadian province for any non-Canadian people

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watching or listening, which when I was growing up was only accessible by

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boat or by plane. So now we have

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a bridge, 13 kilometer bridge, which helps. But when I was growing up, like there

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weren't people around me training for the Olympics. So Olympians,

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they were TV people. I just never considered it to be

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a possibility. It's not that I said, Oh, I can't do that. It's

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just that it never really occurred to me to be an option or a choice.

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That was kind of it. And even through university, I played three

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varsity sports and still I never lifted weight. I

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was just playing for fun. I also made the national women's rugby

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team without having left to wait. Like I just didn't even know we

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had a national women's rugby team when they announced that I had made this long

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list for this team. So yeah, I was a bit oblivious, not

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gonna lie, like a bit oblivious going through, but I

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mean, I think in a way that was a blessing for me, and especially in hindsight,

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realizing that I was able to make more value-based decisions when I

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was older, instead of just feeling the pressure going all the way through of having to

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do something or having to please something. I also feel very blessed that my parents weren't

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hardcore sports people. Like they care the world about

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me and my siblings, but they could care less if we played sports. We

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wanted to be active and healthy, but you know, I don't know what would

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have happened had I grown up with like, hardcore parents who

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suddenly gave birth to an athletically gifted child. And at

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the time, like I say that now looking back, but you know, at the time I

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probably would have revolted or burnt out really early or

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who knows anyway. So that whole journey with them actually starting to

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take it seriously started when I was 27. And that only

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started because I was suddenly faced with this challenge of seeing if

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I could qualify for the Olympic bobsled team and

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represent Canada in the next Olympics, which were less

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than five months later. That was

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my very first, like, it was honestly in that moment when

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I realized I am. fueled and motivated by challenges, not

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motivated by winning. I'm motivated by challenges, like almost as

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implausible or as unlikely as that goal seems. It

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wasn't so much about proving I was the best. It was just challenging myself to

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see how close I could get to that. And that's actually a strategy that

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I use with my clients a lot with how they set their goals and

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like where they set those and how they actually perceive those goals. So

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yeah, it's been really interesting. Like I really feel blessed that my journey was

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very different than most Olympic athletes. And

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I love, I think just the, I don't know what that is,

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kind of the inspiration behind that of like, okay, there is never

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a time where you couldn't accomplish a goal if

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given the right motivation, the opportunity that presents itself.

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Right. And I think sometimes Whether we're talking

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about athletics or whether we're talking about anything really in life is that

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we get these ideas in our head that you can only do it a

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certain way or it's always been done a certain way and you can't kind of buck that and

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So, so my master's degree is in occupational therapy. And

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what I loved about that profession, what I still love about that profession is

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the fact that I could help shift my

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client's perspective, my patient's perspective, to help

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them see the possibilities that still exist, regardless of whatever challenges they're

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facing. And occupational therapy is all about achieving a goal, whatever

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goal is important to them, and making them realize you don't have to

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get there the same way as anybody else. Or the end point, your life does

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not have to look like anybody else's. And I think we get stuck in

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our heads, we get stuck in our, Minds were very much, especially

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now social media, all about comparison and comparing

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ourselves to others can be paralyzing, can literally stop us

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in the tracks because of the self-doubt, the lack of self-belief, all

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of those, just the questioning, like the over and over and over in

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our heads, like that we can't be like that, or we can't, you

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know, we're often comparing our chapter ones to someone else's chapter 20. It's

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not fair, but we're not doing it intentionally and it can literally

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I agree. Although it's funny, I was having a conversation this morning with

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another business owner and she was saying she thinks comparison is

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absolutely critical. And I was like, okay, let's talk

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about, yeah. And the way that she brought it

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up and I'm like, okay, I can actually see this is having

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the ability to compare yourself from a reflective

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standpoint. So from a, could I do better? Can I

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do it differently? Can I exceed? what

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they're doing. So not necessarily from a, oh, they have

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more than me, they're better than me, they've accomplished more, and therefore I

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can't, but instead using it from that fuel of,

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well, if that's possible, that person's achieved that thing.

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So really, it really comes down to just mindset and how you choose to

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Yeah. And where you place it in the category. Do you place

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it as something that's deterring you from doing a thing? or is it

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the fuel? And if it's the fuel, then like compare away,

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that's going to have a great perspective on you, right?

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And I think it comes down to whether or not you know yourself well

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enough to identify what is the thing that drives

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me, right? So when we were talking about you being driven by the challenge,

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not necessarily by the accomplishment, knowing how

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we are actually driven, then I think you can use that comparison

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in a way that works for you, or you can avoid the comparison if

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you know it's going to be a deterrent, right? So I love that and kind of

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thinking like, okay, is it just about how we use it rather than,

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Oh, the ability to shift perspective and see different ways of looking

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is I think one of the keys to being able to be successful in

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anything. And mostly because you've got to help overcome the challenges that

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are inevitably going to pop up along the way. So like when I'm talking to

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people, yes, like there's a podium process that I help people go through

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and, you know, dream, plan, pursue, and then execute if it's a performance-based thing.

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But really if you separate those sections, it's

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the transition from one section to the next. It's our self-sabotage, like

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what stops you from actually wanting to do something and actually making a

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plan for it. And then what stops you from, after you

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have a plan, actually following through and going through with that. Those

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are often self-sabotage. And then within those sections, you

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get the obstacles and challenges you're facing, you know, the things that pop up, you

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know, on a. injuries or high inflation rates or,

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you know, interest rates have gone up. Exactly. All that stuff. So COVID,

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like all these external, you know, challenges that we're facing. Yeah. It

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again is your perspective and your mindset that will dictate

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whether or not you're going to choose to stay where you are and not

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move forward or whether you're actually going to choose to overcome, like,

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I love the how I think, and that was exactly where my brain went as well as

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There is a way to do this and therefore what is it? Right. I feel

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like that's one of the lessons. I mean, my clients face that all the time, but I

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think I see it even more so day to day with my kids where

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it's trying to shift them into the growth mindset piece rather

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than into the like, this is impossible. I can't do it. It's terrible. It's

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If you teach people to live in the how, just how,

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like, how can I do this? How can I overcome this? How close can

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I get like that challenging one? Like, yeah, sure. I just had hip surgery.

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I don't know. Maybe I won't be able to make the Olympics, you know, make that team in less than

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nine months, but you know, how close can I get? Like that's also

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that, how close can you get? It's such a powerful statement because it

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can disempower naysayers around you and it can re-empower the

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one saying it. So if someone's like, you can do that or

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like, You can be like, I have no idea. Like probably

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not, but I just want to see how close I can get. So as soon as you're

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like, you know what I'm taking away, I'm owning the fact that not achieving

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the top, top, top is a possibility, but I enjoy

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what I'm doing and I'm going to just see how close I can get. And it disempowers them

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and it re-empowers you. And whether that them, is the voice in your head or

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whether it is an in-law or a neighbor or

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a classmate who is envious of what you're doing, like whatever

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So how do you think that mentality was

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instilled in you? Like, that's my question is like, do you think that was just in

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your DNA or do you think that was something that was

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nurtured? Maybe not through sport. You know, as you said, your parents were like, we

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love you. It doesn't matter. Like sports are not our thing. We're not those crazy people. Well,

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Fortunately, they never said I couldn't do

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something unless it was going past my curfew. But in terms of like,

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absolutely not. But I mean, if it was like my

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sister, for example, when she was young, as ridiculous as anything was,

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my parents, they were teaching us almost foresight and they were teaching

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us about visualization and they were teaching us about like

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breaking things down and how to get there. So my sister, she was young,

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wanted to be a chickadee, like a bird. She wanted to be a bird when

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she grew up. And parents never said, you do

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know that that's not ever going to happen, right? Why? Why? I mean,

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you don't need to crush someone's dreams when

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This is not going to be a long-term problem that we're having. Probably not.

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You can sort it out. All my parents did was say, what would

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be the first thing you would do? What's the first thing you're going to do when you become a

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chickadee? Or if you were to become a chickadee, what would you do first? Or

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what would be your favorite part about that or whatever? Or if I said something that'd

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be an astronaut, it was like, oh, that would be neat. What do

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you think an astronaut, what do you think it would take? Or what do you think an

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astronaut needs to know in order to be a NASA? Like, what do you think they need

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to learn? And so all of a sudden I'm kind of inadvertently learning

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how to break things down or the qualities that you need to be a certain thing,

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or you're visualizing yourself in that moment and what that would

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look like. It's crazy. There's no need to step on

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sample, whatever anybody's. visions or dreams because

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I mean, it is what it is. They will be what they will be. And

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they will shift a thousand times, even within someone's small business, they

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will ship whatever. And sometimes it's trial and error. Sometimes it's

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trying something you think you would love and realizing it's not actually what you want and

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learn something else. So in terms of instilling, was

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it instilled in me? Was I born with it? I was not born

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knowing that I was motivated by challenges. And that's partly because I wasn't challenged

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The opportunity wasn't presented so that you had to test for that.

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I wasn't really challenged in sports. Things came a little easier for me, but

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again, I was in a small town. So like even

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academically, you know, I struggled more at university, not because

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it was harder, but because I had no study habits. I didn't really have to study. Like you

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can kind of learn things differently, but for me, it was. the

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jolt of realizing that I could have just very easily have just been

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on autopilot and gone through my life instead

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of actually discovering what opportunities lie beyond those boundaries

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I love that, thinking about it in terms of, I

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think, all facets. of our lives, right? It's

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one thing to say, what are we doing in the physical realm? Like, what are

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we capable of? I love the idea of if the challenge isn't

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big enough, you're never going to even know if you're capable of

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right up until that, maybe you're not capable of the thing, but you got

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within, you know, a hair of it. And that's pretty damn cool,

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regardless. But also from a business perspective, or from

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a career perspective, looking at we get used

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to the steps, like we get used to the height of the step

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and thinking like, okay, well, yeah, every single time we get a

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raise and then we go up and we get this raise or we get to this promotion. And

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you know, if you're in a career and then as an entrepreneur, I think it's very similar.

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If not, you don't build in enough steps as an entrepreneur, potentially

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as you go anyway. I love that though. I love thinking about it

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Not the one that's like, try that and just see, you never know. Let's see how close

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we can get to that. Once you start breaking that down and they

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see the steps, that's when they actually can see the possibilities. Like

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you see the one other thing that I promote with my clients and try

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and instill in them is that we're never pursuing guarantees. We're

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pursuing possibilities. Because there are no guarantees

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in sports. There are no guarantees in business. There are no guarantees in

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life. You never know what curveball is going to be thrown at you health-wise

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or financially, whatever. There are no guarantees. If

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you're pursuing something that is a guarantee, more likely than not, there's

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not going to be a whole lot of magic that's happening in there. You're

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not going to be testing yourself. You're not going to be discovering

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Where are you headed now? What's the next stretch goal you

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have? What are you actively pursuing right now?

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Yeah. So with my business, I'm mostly speaking at

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conferences and association events and, you know, for corporations and

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stuff and doing some coaching mostly, but

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it has been on my brain for a really long time. Like we're talking years, long

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time, like multiple years, long time. I have notes from like.

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six years ago, eight years ago on this, I'm finally in

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a place where, uh, the timing is right. And it

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is a really good time in my business where I'm at with being

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able to coach and help people through things. And so I'm adding retreats

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to my business. So I'm just offering retreats as

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an opportunity for a couple of reasons. One, I

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really feel like we are in a desperate need now to disconnect.

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To reconnect and that I mean, disconnecting from.

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like the noise of the opinions, values and

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expectations of other people so that we can

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actually have enough space and separation from that to

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be able to hear our own hearts and souls and our own thoughts

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about what we actually really want without the pressure of

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someone hovering over our shoulder and, you know, imposing their own expectations

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on us. And I think that's really hard to do when you are

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still at home in that environment with whatever. So for

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me, that total removal and disconnecting from

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everything to be able to be kind of present. Now I've got

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to say a lot of people are like, Oh, is it like a yoga meditation retreat?

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Well, I am not a yoga or meditation person. People can do yoga

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there if they want to. I have no problem with that. But for me, meditation,

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Yes. And I have thought that about myself. I thought it was terrible, but because

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I couldn't turn my brain off. But

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then I realized that I started looking at the times when I

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do turn my brain off and my brain turns off if I'm gardening, if

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I'm sitting on the deck at my cottage, watching birds, watching like

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stuff. If you're in an environment where you are absorbing what's actually

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happening in your environment, take that in. If you're puzzling,

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like things that are kind of consuming at all times. Like

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that to me, I noticed because we have a little family cabin and

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that is an escape for me. Like when I am there, things can

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go away. And I can literally be present. So for me,

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my definition of meditating, which someone kind of suggested and

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reinforced to me was just the ability to be present in

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that moment. And I think that we are so not present in

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that moment. And if you're present in that moment, you're not thinking about the work that has to be done.

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or Sally Jane wants you to be doing next week or

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what you feel like you should be doing. You're just literally in that moment. And

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when you're in that moment, then you can actually clear your mind and you can actually start

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allowing yourself to think about what you really want for

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your life and what you really want for your business. Sometimes in

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business, we're pursuing these levels in the business that we think we're

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supposed to be achieving. And I tell people just because

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you can, does not mean you should. So just because you

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can, I have a client right now and she owns a very successful business. And

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she kind of came to me at a point where she could take her business to

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like another million dollars level, like milestone, but she

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was also not happy. She was also feeling anxious, like

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a lot of anxiety about things. And when I said that to her, just because you

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can, doesn't mean you should. there's

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a difference. Like one, realizing that you can do it, but also realizing

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just because you can does not mean that that's the right step for you. It might be

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for someone else and you might feel that pressure of being like, oh my gosh, you

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need to do this or you need to take, you can totally do that. Well, yeah, thank

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you. I flattered that you feel that way, but that's not the life that

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I want or that's not what I, so it's just been a really remarkable

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thing. So for this retreat, it's the disconnect to reconnect, but it's also

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combining my love for travel. So

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they will be destination retreats and I'll probably have a couple every year. Part

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of it is taking in someone else's culture, doing really cool

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experience activities and things that you wouldn't necessarily do somewhere else.

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You know, we talk about, you need, you know, rest and recovery. Well, that's

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not the same thing. We kind of say rest and recovery as though it's

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the same thing, but they are not. You can rest

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your body and your mind just by. binge watching Netflix on

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the couch, like you can rest in yourself, but

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actually recovering yourself means like filling up your bucket,

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like the things that actually bring you joy and lift

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you up. And so for me, it's about providing kind of an opportunity for

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people to live the width of their lives instead of just autopiloting

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through the length of it and bringing really cool experiences. And also that

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opportunity to kind of tap into what's important to

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them so that they'll be reinforced and re-empowered when they get back to the

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Yeah, which doesn't happen if you lay on the couch and watch Netflix. No, it

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doesn't. Right? You sit up and you think, nope, my whole life's still here and it's

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still a disaster and I still need to deal with it and I have no insight as

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There's a time for that 100%. There's zero judgment here. But

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I do recognize that that is not recovery. That

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is resting and not you're still not recovering. So it's

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about finding those things that do light you up and bring you joy. And whether it's

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a hobby or whatever, that's recovery. But it's also stepping

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away from that environment, that noise that is adding

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pressure for you to be a certain way or to

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live up to a certain identity that you might not even identify with

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Those sound fantastic. What is your plan for

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that? Do you have dates? Do you have a plan yet? Or is it still kind of, Oh, good. So

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The plan was second week of April in Morocco, but because of

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the recent earthquake, we might actually push that back. It might

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be a little too soon to go there. I do know some people who were holding retreat

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there right now. It's fine. So I

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still might just wait a little bit instead of the second week in April, just because we

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have to kind of do some location shifts. It might be in May.

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Very cool. Very cool. I love that so much. I think

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that there's so much value in taking the

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time to assess, right? Because sometimes

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we've put the pressure on ourselves. Sometimes it's like, oops, I created

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a box for myself, stepped into the box and then duct

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taped it shut and thought, well, shit, I guess this is where I

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am, right? But most of us hopefully have a lot of life

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to live continuing beyond today, why do

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Like how do you- Those how questions I was asking, like how can I do

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it? How can I overcome it? You know, how close can I get? Most important one

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though is how can I thrive? And thriving isn't just like living through

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your life. It's like all of it, like actually living your

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life. So something I came up with recently and I just talked

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about in a recent keynote was flipping the script. I

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So he has a song called One Step Up and the lyric is

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one step up, two steps back. The expression as I've heard it was always two

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steps forward, one step back. Me too. Two steps forward, one step back.

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But regardless, both of those still share the same

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sentiment of discouragement. It's both very much so.

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Like you're trying, you're working so hard, but you're just not making

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any progress. Like you just feel like you're not going anywhere and you're getting pulled

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back. So maybe instead of a phrase of discouragement, we

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have to flip the script and instead it's a phrase of strategy

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on how to make progress. So instead of two steps back,

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maybe it's supposed to be one step back, two steps forward, meaning

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that we need to stop and take a step back for two reasons.

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One, So that you can actually be rested and recovered and actually know where

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it is you want to go. But also so that when you step back, you have a better perspective of

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everything. You have a better perspective of seeing the big picture

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of where you want to go, of how you're going to get there. And I think that that

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is. It just hit me and I was like, maybe we

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need to flip it. And so I think of these retreats,

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I think that there will be some people who may make it an annual thing where

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it's their time to, you know what? I'm with really cool

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people doing really cool things, but I also get that time to actually

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get away from all that racket and just tune in, just do a check

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and just tune in to make sure that I'm actually pursuing what I want to be pursuing or

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is there something else? just getting back realigned with what

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they really want. So I feel like with some people it might actually be an

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annual recharge, an annual like recovery for

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I love that so much. I'm like, Ooh, one step back, two

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steps forward. Like that will forever be in my head now as

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an alternative to that. Don't you think like, yes, that's

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the way I want to live. I don't want to assume you just keep staying stuck.

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in the whole, like you can't actually dig yourself forward. Cause it does feel

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But we all have those days, whether it's a big thing or whether it's inevitably grind, you

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know, when you're so tired and you're like, Oh no, I have a deadline. I just need to

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plug through this and plug through this and plug through this. And then if you

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literally just stepped away and went for a walk outside around the block and

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came back. But in the moment you're like, no, I can't, I don't have time. I don't have time

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I don't know. That feels too hard. Like that feels like it's taking away from

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And that's when we're all confronted with that same feeling. But if we kind

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of train ourselves to be like, you know what, I actually will be more productive.

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And I mean, in sports, so in sports, the higher levels

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Right. Because you can't just over-train yourself into excellence.

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But I do not notice that in any other industry. And physical recovery

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and mental recovery, like what you put your brain through on a daily basis or what

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you're, you know, testing yourself and the running around and you're just your

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energy recovery that you need. Like that's just no

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other industry, whether you're parenting, you're running, whether you're

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running, like nobody's taking those breaks to make their

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performance in what they do better. And

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so the value, if you actually value what you do, then you

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will value the importance of recovery in order to get better

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and to actually be able to perform at your best. Again, whether it's parenting,

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Whether it's trying to do all of those things all at the same time, right? I mean, that's... Exactly.

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Yeah. Heather, this has been fantastic. I could talk

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to you all day, but I know you have a dinner to go to. And

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is there anything else that you want to share

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or chat about before we wrap up today? I'll give you a chance at the very end

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to talk about where everybody can find you. Cause that's critical. And that will

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be in the show notes, but is there anything else that you're like, nope, they

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Oh, gosh, I don't know. Like there's so much we could talk about. We could just talk. I know. Is

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Maybe it's part one. Maybe it's like and we will be back again. Don't

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Yeah, I think that like those living in the how piece

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is really, really important. But those questions are

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kind of part of a group of key questions that I've kind

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of put together for people. And one of them, it's not a how question. It's

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a question. to doubt your doubt. So again, the moving

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from each section and the question is very simple. It's,

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Yeah. It's, are you sure? Because when I started doing research into

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the things that stop us from moving forward, we talked a little bit about the fear of

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failure, which is not actually a failure that we fear, but part

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of it is self-limiting beliefs. And a lot of it is assumptions. And

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so we assume like literally assume way too many things like, Oh my gosh, that person's

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going to say no, or I'm too tall for that. Or

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I'm not qualified enough or I'm too qualified or like, just,

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we assume. Like a ridiculous amount of things on

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a daily basis. And if we can learn to catch ourselves

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in those, then we can just say, are you sure? Like,

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Oh, I can't go to that. It's sold out by now. Like, are you sure?

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Or I can't afford that. Are you sure? Or like,

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I could never make that happen. Are you sure? Like, have you checked? Have

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you actually checked? And until you have checked,

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you're not sure you're just assuming you are like, so

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part of that is again, questioning those assumptions and questioning yourself,

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the self-limiting beliefs that are usually stories we've been holding onto since we

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were kids. So people can take these things away from them

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to like live in the, how, like add that, how question to everything, like, how can

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I, how can I do this? How can I overcome this? How can I thrive?

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You know, how close can I get, but also as soon as you've got any

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of those little, like I can't in there. Yep. You

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I don't know, I just want the best for everyone. And whether that is helping

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them get to the next level or helping them realize that just because

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they can get to the next level, doesn't mean they need to get to the

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next level. Doesn't mean they need to, like, for me, it's not about this outward material

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definition of success. It is about feeling success, like

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the fulfillment, which is actually feeling successful, which

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is very different from outward material success. It's about sometimes

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the impact we can make, the choices we make, the ripple effect of

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action from things we say, things we do. Yeah, that's

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it. I mean, my book doesn't really talk about those things, like the

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things like the key questions. That's kind of a newer thing for

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me, but my book is redefining realistic. It's personal

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development book, but it's also kind of balanced with anecdotes from

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overcoming different challenges along the way from different ways, how I

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develop certain perspectives and philosophies along the way. I

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actually had someone contact me for coaching. And then he said, but

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beforehand, I ordered your book. So I'm going to read your book first. And then after he

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goes, I'm good. I don't

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need you anymore. Your book was my book was enough. So I lost my

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family, but I think for him, he just needed a ship for him. It was just

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a shift. He actually was extremely successful already. And he

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was just at this point of transition in his life. And so he needed a coaching,

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he just needed either the wording or something either I would have

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said, but it was written instead where it just made him think like

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in a different way. And he's like, you know what? Okay, I'm good. And

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sometimes that's all people need is just a little shift, shift of how

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So, yeah. Well, and that's the whole goal of having a coach, right. Is to

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hire you to hire me to engage in any

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of the, you know, material that we're putting out there, whether it's books or podcasts or

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whatever, it's. if it can impact one person to

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figure out where they go next, what they do next, how

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they accomplish the thing, how they don't accomplish the thing, because it's not their

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goal, whatever that might be. That's the whole point. That's why we're all doing this,

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People, I think, think that getting a coach like this is like, oh,

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I shouldn't need that. But I'm a coach, but I also coach. Me

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too. I didn't grow up in business and I didn't grow up, you know, doing

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these things. You need coaches to help you through these things. And I had a coach as an

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athlete. So if I wanted to reach another level as an athlete, I got a

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coach. So if you want to reach another level, whether it's in your career or

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your business, or just taking your life, like how to design your

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life and live your life, if you want to take that to a next level of fulfillment, you

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sometimes need help. And sometimes it's just, the person to say the

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right thing or to help you see things in a different way and to help shift the

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way you are approaching something. It's just brilliant. I love

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Oh yeah. Where you're like, oh, there we go. That's everything I needed to

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I wish I'd known that was the one sentence. I just never

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thought of it that way. Like that's just the best part. It's awesome.

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Yep. I love it. Yeah, it is. Thank you so much for

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joining me today. This was great. Yeah. I loved it. Yeah. I

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will put your website, of course, in the show notes, but where do you connect with

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The website is a lot for people who are hiring for speakers, or

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if you want private coaching and stuff, you could go through there or any kind of

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coaching. Like you can kind of contact me through there anyway, for anything

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really. I mean, I'm on social media, mostly on Instagram and

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Facebook. Twitter's there, but I would say mostly on

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Instagram and Facebook. But also, I

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know you're going to provide my website and the show notes. I can also give a link to

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my book. It's audio book or hardcover or you can get

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the softcover on Amazon, but hardcover comes directly from me so I

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can sign those before they go. Oh, very cool. Yeah. The audio book

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also is available. I will also give a link to a landing page

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that it's kind of a gift. It'll be a gift for your viewers and listeners. It's just

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like a mini video series that's just short

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bursts of like videos that are between two to

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five minutes, I'd say. And just for a couple months every week,

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getting kind of this burst of, of inspiration of

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perspective, motivation, like just a little bit of shift. So.

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I love that. So throughout that series, towards the end of that series, a

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notification will probably come in maybe as things get closer to details

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on the retreats. Even if we might just send something out, if you are

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interested in information on those, you know, then sign up

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and people can decide and then we'll hold webinars on strategy sessions

Speaker:

Yeah. Well, thank you, Heather. I'll let you head off to

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your dinner and we will keep in touch for sure. Wonderful.

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About the Podcast

She Needs Profit
A kick-ass approach to business growth and life freedom! More profit and less bull*
Want to build and grow a profitable service based business? Are you tired of just breaking even?

With solo episodes focused on sharing business profit coaching gold nuggets and interviews featuring gritty women entrepreneurs, this show will give you strategies around building an offer that gets results without wasting time or energy!

We’ll also talk about why it’s important (and necessary) when scaling a biz from one person operation into something bigger than yourself to lean into understanding the money part of business! And, of course, there will be plenty of real-life examples along the way too because I want you walking away feeling like "I CAN do this!" Not just listening but actually doing it!

I’m your host, Samantha Varner, profit coach and founder of She Profit School. My 16+ years of experience in financial services, public relations, and profit coaching are being poured into this show so you can avoid indecision, frustration, and confusion when it comes to building and scaling your own business.



Email me at sam@crushprofitcoaching.com
and Connect with me on Instagram at: https://www.instagram.com/samtheprofitcoach/

So let's go. Roll up your sleeves...get gritty & let’s create wildly profitable businesses together!

About your host

Profile picture for Samantha  Varner

Samantha Varner

Sam Varner is a momma to 4 kiddos ages 16 - 10 and she is the founder of CRUSH Profit Coaching. She is a money making business creator for driven female entrepreneurs. Sam has 16+ years in PR & Marketing, Finance Strategy and Business Development. After living in 3 different countries and getting re-qualified to work over and over again Sam decided to create her own business serving women business owners online.
Her mission is to coach women to realize they are capable of changing their financial reality through business ownership.