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Ready, Set...Profit!
In the first episode of the year, Sam Varner welcomes listeners to 2024 with a promise of a new and improved podcast experience. The no-nonsense host emphasizes a straight talk approach, urging everyone to buckle up, grab a cup of coffee, and get ready for a transformative year ahead. Sam reflects on her past episodes, particularly the Review to Grow podcast from November, a valuable resource for evaluating the previous year. She acknowledges that while some diligently followed through, others may have gotten caught up in the chaos of November and December.
To address the mixed responses, Sam proposes a quick and effective four-point plan to kickstart the new year. First, she encourages listeners to reflect on 2023 by jotting down five wins and five challenges. This simple exercise aims to provide clarity on past accomplishments and obstacles. Next, she prompts everyone to review their 2023 goals, assessing whether they were met, missed, or forgotten.
Moving swiftly into the heart of the episode, Sam instructs listeners to set their goals for 2024 with intentionality and effort. She advises against setting unrealistic goals, emphasizing the importance of challenging yet attainable targets. The key, she says, is to evoke a sense of discomfort that propels individuals forward without overwhelming them.
The most critical point in Sam's quick and dirty plan is the commitment to wholeheartedly pursue one's goals. Contrary to working excessively long hours, Sam advocates for intentional, focused effort when working, directing energy towards moving the business in the desired direction. She emphasizes that the commitment lies in the effort, not just the goal itself.
The final piece of advice is perhaps the most crucial – seeking support. Sam stresses the importance of surrounding oneself with people who will contribute to the journey from the current state to the desired destination. She invites listeners to connect with her, offering assistance in identifying the support they need, whether it's through her coaching services or her extensive network of professionals.
In closing, Sam expresses her love for the listeners, declaring the podcast as one of the best parts of her week. She encourages everyone to keep tuning in, promising to be there next week as they collectively work towards a profitable 2024. The episode concludes with a call to action, urging those who feel the need to thrive and make more money in their businesses to reach out and book a call with Sam.
Transcript
Okay, it's 2024.
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:New year, new you.
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:New year, new podcast host.
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:This year, you're gonna get a lot more of
my straight talk, no bullshit, no pulling
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:any punches, and get right to it.
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:So hold on, buckle up, get a cup of coffee
and let's get going.
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:Last year in November, I recorded the
Review to Grow podcast.
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:If you haven't listened to it, it's a
great listen.
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:You can go back.
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:really work through exactly your
evaluation of:
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:And it allows you to think through exactly
what was going on.
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:And if you're ever at the point where
you're doing a launch or something, and
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:you wanna review it, it's a great episode
to go back to.
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:I also recorded Plan for Profit 2024,
where I took after the review stage, the
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:goal-facing, forward-facing attempt of
things.
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:and recorded that for you.
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:Again, it's a longer exercise that allows
you to go through and figure out what you
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:want to do for 2024.
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:But let's just cut the bullshit.
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:I know there are people out there, might
even be you, that went through and
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:diligently listened to those podcasts and
did all the things and followed all the
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:question prompts and feel really prepared
going into:
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:I also know that there are people that had
every intention of doing that, but...
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:November and December get a little bit
crazy, a little bit hairy, and they
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:probably never got around to it.
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:And now maybe you're sitting there
thinking, shit, I feel so guilty, I
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:haven't done that, I'm not ready, the new
year's already started, and I'm already on
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:the back foot.
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:And we're just going to dismiss that
completely outright.
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:I would say the vast majority of you
listening probably thought those episodes
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:were great.
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:I heard a lot of comments from you.
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:But I also would call that
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:most of you didn't actually follow through
and do the work that was expected in
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:there.
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:And that's totally fine, right?
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:Everybody's busy, everybody goes at their
own pace and everybody has whatever
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:capacity is in front of them at the exact
moment.
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:So today, what we're gonna do is like four
points to being ready to start the new
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:year off, okay?
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:This is like quick and dirty, we're gonna
do it.
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:You have time in this podcast.
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:So unless you're driving, if you're
driving for the love, don't write down.
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:things.
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:But if you're sitting at your desk, listen
to me, pause me, listen to me, pause me.
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:You'll still be done in less than 25
minutes.
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:Probably less than that altogether.
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:Okay?
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:So let's just get rid of the feeling of
I'm not prepared and I'm not ready and get
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:into the feeling of, oh shit, I can do it
right now.
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:Sam will help.
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:She's got me.
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:Okay, here we go.
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:Quick and dirty.
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:I told you.
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:Let's go.
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:Look back and write down.
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:Five wins and five challenges for 2023.
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:Yep, pause me.
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:Write them down.
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:Five wins, five challenges.
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:I'll wait.
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:Okay.
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:I assume you paused me because otherwise
that went quick.
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:Write down number two, write down your
:
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:it, missed it or forgot it altogether.
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:No judgment, just facts.
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:Okay, have you done it?
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:That one didn't even need a pause.
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:Okay, 2024 goal.
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:Write it down.
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:What's your goal for 2024?
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:And not your pie in the sky, made 10 grand
this year and next year, I'm gonna make a
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:million.
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:Come on now, use your brain.
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:We're going into this with intentionality
and.
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:effort.
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:We're doing it this year.
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:We are full-assing 2024.
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:So give yourself a goal that feels hard
but possible.
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:That gives you that little like barfy
feeling in your stomach but doesn't make
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:it so that you can't even imagine how you
would even get there.
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:Okay you got a number?
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:Good.
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:Good job.
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:That's number three.
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:We're almost done.
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:Yeah?
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:You feel good?
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:See we can do this fast too.
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:We don't
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:nine years to like prep and plan.
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:Number four, and this one's the most
important one is you need to commit to
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:yourself that you're going to do
everything with your full ass, not your
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:half ass, everything that needs to be done
to make this happen.
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:And I am not, absolutely not talking about
working 80 hour work weeks.
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:What I am talking about is when you're
working, you're working, you're doing it
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:with intention, you're moving your
business forward in the direction.
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:the direction or trajectory, depending on
which words you wanted me to say, that you
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:want to be in.
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:So, like all in.
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:Are you there?
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:Are you scared?
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:Are you hesitating?
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:It's okay.
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:It's okay if you're there too, but I need
you to commit to the effort.
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:We're not really committing to the goal.
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:We're committing to doing the work that we
know it takes to get to the goal.
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:That's the piece you can control.
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:You can control the effort.
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:Write it down.
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:I am committed to doing everything with my
whole ass to get to X goal.
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:I want to see a whole ass on your paper.
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:Write it down.
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:Okay.
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:The last piece of this, number five, is
absolutely the most critical.
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:Find the people that will support you to
get from where you are right now to where
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:you want to be.
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:I talk about this all the time and it is
the most critical thing in your business.
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:You have gotten yourself to exactly where
you are right now and you've done an
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:exceptional job and you should be very
proud of that.
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:But what you knew then is not going to
take you to this next level.
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:You need to put yourself in the position
to be best served and most likely to get
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:to that goal for 2024 and as you guys
know, that's what I do.
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:So.
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:Commit to finding the help that you need.
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:Reach out and ask if you need help, or if
you can't even determine what help you
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:might need, then book a call with me.
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:We can sit down and I'll help you figure
out who do you need in your sphere that's
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:gonna help you get there, and I will help
connect you.
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:I have a huge network of business
supporting professionals in all facets,
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:including myself as a coach, and I will
help you figure out who you need and
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:connect you with those people.
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:or I'll help you.
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:Just straight up.
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:My job as a profit coach is to help my
clients make more money in their business
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:and figure out how to do that as they
thrive in their lives.
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:That is my job.
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:That is like my life's work.
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:That is what I do for clients.
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:So if you're in a position right now
thinking, I'm not thriving and I'm not
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:making the money I want, and I'm listening
to this podcast and Sam keeps telling me
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:she can do that.
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:Maybe now's the time to book a call.
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:Find out if beyond just the voice in the
podcast is who you want to be with as you
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:move towards this commitment for 2024.
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:I love you guys.
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:I enjoy this podcast as one of the best
parts of my week, and I cannot wait to see
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:what we are able to accomplish in 2024
together.
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:So keep listening.
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:I'll be here next week and we will dive
in.
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:to your profitable 2024.
