Episode 17

Ditch The Money Myths

Published on: 8th February, 2022

Money appears to make most, if not all, people uncomfortable, but consider this: As a business owner, money is a topic that requires your attention to be successful. Setting big goals and believing in your ability to achieve them will help you succeed. You’ve already taken the steps to become a business owner, so what’s holding you back from reaching your larger financial ambitions?

In this episode, you’ll hear about three myths business owners generally believe around generating a profit and how you can overcome those obstacles and achieve your goals.

Sales do not have to be difficult; you have to dive deep into WHY you are doing what you are doing. Do you believe in your service or product? Do you believe it will help people? Do you believe in your ability to deliver?

When you’re talking to a potential client, focus on establishing a genuine relationship and connection with the other person. Openly share your enthusiasm and show your dedication. When you create value in the relationship, it’s your connection that generates the sale.

You’ve heard not to judge a book by its cover, right? Same with clients. Quit judging whether someone can afford you. Stay out of their pockets and leave that decision to them.

You’re not here to sell only what others can afford. You’re here to serve and sell at your highest level possible, providing clients the best results possible.

Next, you don’t require additional training to be excellent in serving your clients. Believe in yourself and know your offer is the best fit for individuals who want to buy from you, and it will produce the best results.

In this episode, listen for:

  • A lack of education should not create doubt, because you have the power to learn and improve every day.
  • Every sale starts with a conversation.
  • Why you don’t need a new target audience who “can afford” your rate.

Must-listen Moments:

[9:11] Individuals buy based on emotion and based on the results they desire. They ARE willing to buy.

[13:25] The misconceptions you hold about money that prevent you from accomplishing your goals. What will happen if you change your mind and actually believe in what you’re doing?

[14:36] I am a firm believer in the idea that you must spend money to make money, but why is that?

What in this episode hit home for you? DM me on Insta at https://www.instagram.com/shecollective.biz/

Free Stuff:

You’re invited to book a FREE call with me: https://bit.ly/FreeProfitCall

Want a simple, 8 Step Outline to Profitable Sales Calls? Snag your FREE copy here:

https://bit.ly/8stepstosales

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About the Podcast

She Needs Profit
A kick-ass approach to business growth and life freedom! More profit and less bull*
Want to build and grow a profitable service based business? Are you tired of just breaking even?

With solo episodes focused on sharing business profit coaching gold nuggets and interviews featuring gritty women entrepreneurs, this show will give you strategies around building an offer that gets results without wasting time or energy!

We’ll also talk about why it’s important (and necessary) when scaling a biz from one person operation into something bigger than yourself to lean into understanding the money part of business! And, of course, there will be plenty of real-life examples along the way too because I want you walking away feeling like "I CAN do this!" Not just listening but actually doing it!

I’m your host, Samantha Varner, profit coach and founder of She Profit School. My 16+ years of experience in financial services, public relations, and profit coaching are being poured into this show so you can avoid indecision, frustration, and confusion when it comes to building and scaling your own business.



Email me at sam@crushprofitcoaching.com
and Connect with me on Instagram at: https://www.instagram.com/samtheprofitcoach/

So let's go. Roll up your sleeves...get gritty & let’s create wildly profitable businesses together!

About your host

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Samantha Varner

Sam Varner is a momma to 4 kiddos ages 16 - 10 and she is the founder of CRUSH Profit Coaching. She is a money making business creator for driven female entrepreneurs. Sam has 16+ years in PR & Marketing, Finance Strategy and Business Development. After living in 3 different countries and getting re-qualified to work over and over again Sam decided to create her own business serving women business owners online.
Her mission is to coach women to realize they are capable of changing their financial reality through business ownership.