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Build profit with visibility

Published on: 4th October, 2022

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What are you currently doing in your business to get more visible?

Visibility generally in your business is vital. And when I speak about visibility, I mean that rather than focusing on your audience's demographic, you need to look deeper and be aware of who you are, what you do, and the problems you can address for them.

Explore other channels that can be visible and help your brand to be at the front, such as podcasting. I joined Dana Spano again, and we discussed marketing strategies that helped our brands. She made interesting points about her being an introvert and how podcasting kept her marketing moving.

We're going to talk about podcasting and the value behind podcasting as a strategy. I will also give you backstage access to hear why I came up with a podcast show to help She Collective, which I think can create that relationship and that rapport with my audience and build trust and legitimacy in what I am talking about.

I'm here to help if you're contemplating podcasting, ads, or webinars.

About Dana Spano :

Dana Spano is on a mission to revolutionize the world of Brand Identity Strategy for Soloists and Small Businesses.

Initially, she was on the path to uncovering human psychology's mysteries, but fate led her to a more purposeful role, branding. Her love for Human Psychology and Graphic Design met and led her to the world of corporate Brand Identity Strategy. She has served 10 years as a Lead Strategist or contracted Creative Director for companies in the Education, Women's Health, and Eyewear spaces.

‍With all those experiences, she is now managing her own branding business, Day Studios, which is designed to develop your business into a brand that people recognize, trust, interact with, respect, and revere.

Must-listen Moments:

[01:47] visibility generally in your business is absolutely critical. When I talk about visibility, you need more people in your audience to know who you are, what you do, and what you can help them solve than who you're talking to.

[03:46] Why podcasting? As an introvert, that concept of me speaking words out into the world, engaging with people audibly. All of that resonated with me.

[09:32] There's a psychology of listening to someone's voice, hearing them, and what they're messaging is different than just reading text.

Listen to the conversation on this link : https://podcast.shecollective.biz/signup

What in this episode hit home for you? DM me on Insta at https://www.instagram.com/shecollective.biz/

Free Stuff:

You’re invited to book a FREE call with me: https://bit.ly/FreeProfitCall

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About the Podcast

She Needs Profit
A kick-ass approach to business growth and life freedom! More profit and less bull*
Want to build and grow a profitable service based business? Are you tired of just breaking even?

With solo episodes focused on sharing business profit coaching gold nuggets and interviews featuring gritty women entrepreneurs, this show will give you strategies around building an offer that gets results without wasting time or energy!

We’ll also talk about why it’s important (and necessary) when scaling a biz from one person operation into something bigger than yourself to lean into understanding the money part of business! And, of course, there will be plenty of real-life examples along the way too because I want you walking away feeling like "I CAN do this!" Not just listening but actually doing it!

I’m your host, Samantha Varner, profit coach and founder of She Profit School. My 16+ years of experience in financial services, public relations, and profit coaching are being poured into this show so you can avoid indecision, frustration, and confusion when it comes to building and scaling your own business.



Email me at sam@crushprofitcoaching.com
and Connect with me on Instagram at: https://www.instagram.com/samtheprofitcoach/

So let's go. Roll up your sleeves...get gritty & let’s create wildly profitable businesses together!

About your host

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Samantha Varner

Sam Varner is a momma to 4 kiddos ages 16 - 10 and she is the founder of CRUSH Profit Coaching. She is a money making business creator for driven female entrepreneurs. Sam has 16+ years in PR & Marketing, Finance Strategy and Business Development. After living in 3 different countries and getting re-qualified to work over and over again Sam decided to create her own business serving women business owners online.
Her mission is to coach women to realize they are capable of changing their financial reality through business ownership.